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For many companies, concepts like virtual events, metaverse, or streaming are still unfamiliar, yet increasingly essential due to the ongoing technological transformation. Digitalization continues to grow, and no one wants to be left behind — understanding this world is key to stepping into it.



José F. González, host of the podcast “Metaverse for Beginners”, interviewed Walcon’s virtual events and metaverse expert, Juan Antonio Sempere, who clearly explains everything from what a metaverse event is to the wide range of experiences possible within it: football tournaments, live-streamed classes, 3D avatar access, or even a mix of all these for a truly immersive event.

Some of the topics discussed include:

• What does the Metaverse mean to Juan Antonio?
  
  
• What entrepreneurial opportunities does the Metaverse offer?
  
  
• What formats can Metaverse events take?
  
  
• What new professions will emerge to serve the Metaverse?
  
  
• How will data privacy and security be managed in the Metaverse?
  
  
• Is the Metaverse just for fun, or will there be a “serious” parallel Metaverse?
  
  
• How are companies in Spain and Latin America approaching event development in the Metaverse?
  
  

If you want to host your virtual event or start your journey in the Metaverse, Walcon are the experts who can help.