AD Ports Group
Innovation Month

To strengthen the UAE’s position as a global center for innovation, the country hosted its largest innovation event in February 2022.

For this reason, AD Ports Group organized various activities throughout the month, including meetings and gaming sessions in its own metaverse, managed by Walcon Virtual.

Completely remotely, both companies gamified the activities within the AD Ports Group virtual world, allowing users to access it with customizable avatars and experience an immersive environment where they could interact live with all participants.

From February 14 to 28, over 1,000 people visited the virtual facilities to hold meetings, attend live presentations, and enjoy a variety of activities such as a virtual soccer league, Escape Rooms, and scavenger hunts.